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FreshDirect is an online grocery store that delivers food directly to your home.

FreshDirect has a wide variety of groceries and produces competitive prices and excellent customer service.

In this FreshDirect review, we will go over all the essential details about the service, so you know if it's the right choice for you!

FreshDirect Review - Overview & Highlights

FreshDirect Review - Key Information

Delivery Fee:

$5.99

Delivery Areas: 

New York, New Jersey, Pennsylvania, Connecticut and Delaware

Type of items sold: 

Grocery

Pricing: 

$6.50–$13.17 per month or $79 per six months depending on your delivery preferences

Membership Required?

Yes

Delivery Times / Schedule: 

6:30 AM to 12:30 AM

Our Rating:

4.5 / 5 Stars

The Highlights:

  • Apart from FreshDirect's wide selection of goods, FreshDirect also provides the best delivery service.
  • FreshDirect has different delivery areas that they serve on a regular basis.  
  • FreshDirect is dedicated to making life better for people without fresh produce or other goods by changing the way these items are procured by delivering them every day through their online store. FreshDirect customers will enjoy fresh, healthy foods delivered at their doorstep regularly.
FreshDirect Review

What Is FreshDirect?

FreshDirect is a grocery delivery service that offers a fantastic selection of fresh, healthy, and organic foods.  

FreshDirect has been providing its customers with groceries delivered to their door for over ten years now.

FreshDirect features include fantastic customer service as well as great prices on food items.

FreshDirect also has an excellent selection of products such as produce and dairy, so it's perfect for those looking for more than just bread and snacks!

They offer free shipping on orders made on your first 60 days, making it even easier to order your favorite snacks with your weekly groceries from FreshDirect!  

FreshDirect Pricing - How Much Does FreshDirect Cost? 

While product selection is more limited, you'll be able to get your groceries within two hours, and the delivery fee is still $5.99. When you sign up for a FreshDirect membership, you'll get free delivery on every order.

You'll also get to sign up for a delivery time slot and receive exclusive FreshDirect deals and coupon codes.

The membership fee is $79 for six months.

Food Selection - What Can You Order From FreshDirect?

When ordering from FreshDirect, there is a wide range of foods to choose from.

FreshDirect offers breakfast goods such as cereal and oatmeal. FreshDirect also offers lunch items such as sandwiches and salads.

FreshDirect even has options for dinner such as pasta, soups, appetizers, and entrees.

FreshDirect also carries a wide variety of dairy products, including milk, cheese, eggs, butter, yogurt, cream cheese, and more. FreshDirect is also currently offering organic meats in some store locations.

There are also many other options like spices and sauces if you're looking to spruce up your cooking or eating experience.

How To Order From FreshDirect

The FreshDirect app is convenient.

FreshDirect has an updated app that makes ordering food from FreshDirect even easier and hassle-free - it takes the grocery shopping experience of FreshDirect to a whole new level.

With FreshDirect's new app, you can order a wide variety of "grab and go" meals that will be delivered right to your doorstep at your desired time. FreshDirect's website is also an effective resource for ordering from FreshDirect in an online browser window.

All FreshDirect products are fully stocked on their website as well as their mobile device applications, so you know what you're ordering will be available for delivery when they say it is as well as the quality and freshness of the product!

Availability & Delivery Areas

FreshDirect has an extensive delivery system with over 230 FreshDirect Pickup locations throughout NYC, Manhattan, Brooklyn, Queens, and the Bronx. FreshDirect also has a partnership with FreshCo in NJ. FreshDirect is able to service delivery areas for FreshCo in Westchester County and FreshDirect customers who live in Bergen County. FreshDirect also delivers food to people in Baltimore City and Howard County.

Pros & Cons of FreshDirect

Pros

  • FreshDirect has a wide selection of food.
  • FreshDirect has an excellent delivery system, and the customer can easily order online or by phone.
  • FreshDirect is available in many delivery areas, especially in New York City.

Cons

  • FreshDirect is expensive for customers on a fixed income, and FreshDirect's delivery fees are generally high.
  • FreshDirect doesn't offer local produce.
  • FreshDirect doesn't provide organic produce that's GMO-free.

Frequently Asked Questions About FreshDirect 

What is FreshDirect's premium fee?

FreshDirect's premium fee is $5.99 -$7.99 for orders greater than $30 depending on your location, but if you live in the Hamptons and order at least a minimum of 90 dollars worth of groceries then it costs an extra $15.99 just to have them delivered to your door!

How much does Fresh Direct cost?

FreshDirect offers two options for pricing: one at 59% off retail prices or 25% off regular grocery store prices with FreshDirect Plus membership ($199.95 per year), and FreshDirect's premium fee of $29.95 for orders greater than $75 with FreshDirect FreshPlus membership ($299/year). 

How much do you tip for FreshDirect delivery?

FreshDirect suggests tipping at least $20 for Fresh Direct FreshPlus members and $15-20 for FreshDirect Fresh members.

Does FreshDirect take bags back?

FreshDirect FreshPlus members are charged a $0.50 fee for every return bag; FreshDirect Fresh members are charged an additional fee of $15 per bag.

How much do FreshDirect delivery guys make?

FreshDirect FreshPlus members receive a delivery commission of $0.50 for every successful FreshDirect Fresh order, and FreshDirect Fresh members have the option to earn an additional fee of up to $15 per bag (excluding Fresh Direct's premium fee) by completing deliveries with zero damage or return bags.

The Bottom Line - FreshDirect Right For You?

As you can see from this FreshDirect review, FreshDirect is an excellent choice for people who live in the FreshDirect delivery area.


FreshDirect makes grocery shopping fast and efficient with an excellent website that makes it easy to find what you are looking for.


FreshDirect has a fantastic food selection, including over 10,000 items and has also been rated one of the best meal-prep services in NYC.

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